Dimensions of brand knowledge (Keller, 1993, 7).

Beyond information availability: Specifying the dimensions of consumer perceived brand transparency - ScienceDirect

Keller's Brand Equity Model – Customer Based Brand Equity (CBBE) Model

Rebranding To Redefine Ionternational Brand Identity, PDF, Brand

Sustainability, Free Full-Text

Dimensions of Brand Knowledge, Keller (1993).

PDF) Brand equity and corporate responsibility: a review of brand valuation methods

Table 1 from Brand Image and Brand Awareness. Case Study: Finnair in Indian Market

Brand equity

A history of stakeholder concept

PDF) Customer-based brand equity: a literature review