The marketing genius of Liquid Death - by Jus Different

How they stood out in a boring market to grow to $700M

Liquid Death — for making water interesting — The Challenger Project

Unhinged or genius? Deconstructing Liquid Death's Marketing Strategy

MFM #81: The Genius Way Liquid Death Sells Canned Water - The Hustle

Liquid Death broke the rules and delivered a marketing masterstroke

Liquid Death launches its hydration supplement Death Dust

Your Next Favorite Drink is Canned Water? Liquid Death is Marketing Genius

Liquid Death combines canned water with viral marketing - Marketplace

Murder Your Thirst: Why Liquid Death is A Master Class in Branding & Positioning”

The Water That Looks Like Beer: Liquid Death Marketing Case Study