Why Kellogg is turning its back on Frosted Flakes and Froot Loops

For years, Kellogg’s has been synonymous with Froot Loops, Frosted Flakes, Special K and other cereals. Now, it’s focusing on snacks.

Kellogg's Brand Investments Temper Profit - WSJ

Here's what it's like inside the Chicago-area factory aiming to end US overreliance on Asia's PPE production, Nation & World

Kellogg's Announces Plan to Ruin Froot Loops Forever, froot loops

Kellogg's Froot Loops 285g, Mixed Fruit Flavor, Power of 5: Energy, Protein, Iron, Calcium, Vitamins B1, B2, B3 & C

Kellogg's offers $5,000 to those who eat cereal for dinner

Here's what it's like inside the Chicago-area factory aiming to end US overreliance on Asia's PPE production, Nation & World

Kellogg shares slip as cereal sales slow again; CFO plans exit - BNN Bloomberg

Kellogg's Announces Plan to Ruin Froot Loops Forever, froot loops

Kellogg's Cereal Recall: Full List (Apple Jacks, Corn Pops, Froot Loops, Honey Smacks) - CBS News

Here's what it's like inside the Chicago-area factory aiming to end US overreliance on Asia's PPE production, Nation & World

Kellogg gives Froot Loops cereal first facelift in 10 years, froot loops

Kellogg's Froot Loops 285g, Mixed Fruit Flavor, Power of 5: Energy, Protein, Iron, Calcium, Vitamins B1, B2, B3 & C