After Jabong, Flipkart owned Myntra acquires majority stake in Hrithik Roshan's brand HRX

It seems Flipkart owned online fashion retail outlet Myntra is on an acquisition spree, in a bid to curb all competition and become the sole leader in the market. We saw the eCommerce giant acquire Jabong last month USD 70 million.It hasn't been a whole month since then and Myntra is yet again in news for buying out majority stakes in Hrithik Roshan and Exceed Entertainment owned active lifestyle brand HRX.

Myntra Goes Bollywood: Acquires 51% Stake In Hrithik Roshan's HRX

Mitesh's Project Study.docx

Myntra buys majority stake in Hrithik Roshan's fashion brand HRX

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Myntra's Jabong Buy May've Nullified Competition, But What About Profits? - Forbes India

Myntra bets to acquire Hrithik Roshan's HRX - Brand License

Flipkart owned Myntra acquires majority stake in Hrithik Roshan’s brand HRX

Hrithik Roshan launches his own casual wear brand HRx - The Economic Times

Blog A New Level Of Partnership Between Myntra And Hrithik's HRX

Myntra Subsidiaries And Acquisitions