For each year’s Super Bowl showdown, manufacturers and retailers will produce and stock two sets of T-shirts, hats, and other merchandise that declares each team the champ. So who gets the losing team’s stuff?
Where do losing baseball teams' postseason T-shirts end up? – Chicago Tribune
World Series merch: Fans have a huge appetite, and stores are filling shelves fast
Ever wonder what happens to the losing teams super bowl shirts
What happens to the 'championship' apparel for the team that loses
What happens to the losing team's pre-printed merch? : r/OverwatchLeague
Super Bowl: What happens with the losing team's merchandise?
What Happens To The Losing Super Bowl Team's Apparel
Ever wonder what happens to the losing teams super bowl shirts
What Happens To The Losing Team's Pre-Printed Super Bowl Championship Shirts? No, They Aren't Destroyed
Super Bowl: Where does the losing 'championship' gear go? - Yahoo Sports
losing team championship shirts