Lionel Messi wears Saudi traditional wear in latest campaign for Arab brand

DUBAI: Argentine football legend Lionel Messi has taken on a new role as the ambassador for Saudi Arabia luxury clothing brand, Sayyar. In a campaign showcased on the brand’s Instagram page recently, Messi, who plays for Inter Miami, was captured sporting the complete traditional attire — a crisp white thobe and red-and-white scarf. View this post on Instagram A post shared by سيار | Sayyar (@sayyargcc) The campaign video features Messi posing for the camera and adjusting the headdress.

WATCH: Cristiano Ronaldo wields sword while wearing traditional Saudi dress – with Sadio Mane also embracing life in the Middle East

World Cup boom for Messi's Bisht maker

Fashion Arab News

Startup of the Week: Beach Bisht: New use of a traditional garment

Neymar and Benzema don Saudi attire to celebrate kingdom's National Day

Arab Social Media On Lionel Messi's Traditional Arab Dress

Traditional Arab robe worn by Messi to collect Cup raises eyebrows

Syrian designer Rami Al-Ali presents latest line at New York Bridal Fashion Week

Saudi model Amira Al-Zuhair fronts Prada campaign

What is a bisht and why was Messi wearing one to lift the World Cup trophy?

Juventus Unveils Jerseys with Arabic Calligraphy for Saudi-Hosted Italian Super Cup

Pakistani expat from Saudi Arabia starts Ramadan venture in Karachi: food stall offering Arab cuisine

Vogue Arabia puts Saudi princess in driving seat for dedicated KSA issue

Lionel Messi and Argentina beat France in penalty shootout to win World Cup – The Virginian-Pilot

What is a bisht? why was Lionel Messi wearing it at the World Cup? - The Maravi Post