“You don’t carry my size.” As the founder of a bra company, there are few things more painful than hearing a customer say those words. We live in a world where the expectation is that a DD is on the fringe of what a “normal” bra size is. In reality, the average bra size in America is a 34E. When we started ThirdLove, w
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Does selling reality really beat selling fantasy? — The Challenger Project
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