Happy Dad seltzer has previously partnered with Caitlyn Jenner, a transgender woman who has been a controversial figure in the LGBTQ+ community.
Kid Rock Goes Ballistic Over Bud Light's Trans Inclusion, Shoots Up Beer Cases
Kid Rock Touts Drink Company Tied to Caitlyn Jenner
Bud Light's Dylan Mulvaney problem won't cripple Anheuser-Busch, but will tarnish reputation, experts say
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Howard Stern 'dumbfounded' over Kid Rock's Bud Light protest
I must have missed it, but what happened with Dylan Mulvaney and Kid Rock that saw Bud Light's sales tank? - Quora
Kid Rock DEFENDS trans people because Americans 'fought and died for them too' after shooting up case of Bud Light during Dylan Mulvaney fiasco - as he takes aim at woke marketing
Why did sales of Bud Light decline in the United States after the brand's partnership with Dylan Mulvaney? - Quora