Vera Bradley Millionaire Cofounder on How Her Bags Became so Popular

Before influencer marketing existed, Barbara Bradley Baekgaard's daughters were unofficial Vera Bradley ambassadors on their college campuses.

Vera Bradley's 40 years of patterned totes began with a knock at the door

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Vera Bradley Millionaire Cofounder on How Her Bags Became so Popular

Is Vera Bradley BACK? Gen Z fashion fans go gaga over THOSE quilted totes every preppy millennial owned in the early 2000s - and declare the brand is primed for a major

Birkin Bags are Stupid. Period.

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Vera Bradley's 40 years of patterned totes began with a knock at the door

Vera Bradley co-founder gives up creative control, Local