How e.l.f. Cosmetics is using personalization to drive e-commerce sales - Glossy

In April 2019, the brand began implementing a product personalization program for both its desktop and mobile e-commerce sites. The program works by tailoring what a customer sees on the website based on their past shopping actions.

Case Study: elf Cosmetics, Success Stories

How E.l.f. Saw A 49% Increase in Sales by Focusing On Gen Z

Braze on LinkedIn: How E.l.f. Cosmetics drove a 125% increase in monthly active app users

How e.l.f. Cosmetics is using personalization to drive e-commerce

E.l.f Beauty carves out skin care as fourth portfolio brand

Figure 1 Cash flows from both firms for the past 5 years Ulta

Eumill rinfrescante collirio monodose a € 7,13 su Altavalle

The Current e.l.f. Beauty grew quarterly digital sales 75%. Here are the drivers

Second Life Marketplace - Arte - Elf Make-Up [Catwa, tattoo], elf

Elf Cosmetics' TikTok Campaign Results, elf makeup

Brands turn to loyalty programs to ease into a post-cookie world

Sustainably Minded Beauty

How e.l.f. Cosmetics makes every customer journey beautiful.

Elf Cosmetics' TikTok Campaign Results, elf makeup