Rare Rabbit has tapped into men's growing interest in trying out different clothing styles. Pulkit Verma, head of ecommerce and digital marketing at Rare Rabbit, mentioned to ET a few years ago that they noticed more men wearing floral clothing, indicating a shift in corporate dressing becoming less formal. Tata has engaged in discussions with Rare Rabbit and is currently conducting a thorough evaluation after presenting a term sheet to potentially invest $40 million.
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Rare Rabbit Men's Halton Brown Woven Textured Metal Saddle Premium Loa
EXBERLINER Issue 154, November 2016
fashion brands Tata Capital eyes premium domestic fashion brand
luxury brands: Latest News & Videos, Photos about luxury brands
Tata Capital eyes fashion brand Rare Rabbit at $300 million
Rare Rabbit: How a brand hopped to $300m valuation
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Rare Rabbit A Luxury Clothing Brand for Men
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