July’s Anniversary Games will be the last to carry supermarket’s branding as it ends four year deal that was due to run until 2017, citing drive to save money
Sainsbury's cuts short British Athletics sponsor deal - BBC Sport
Sainsbury's cuts 1,500 jobs in bid to reduce costs
Sainsbury's shares gain on reports of CEO Mike Coupe's replacement
Sainsbury's - Wikipedia
Sainsbury's cuts short British Athletics sponsor deal - BBC Sport
Tesco slips after short-covering boost to J Sainsbury
Puma mocked for Sainsbury's uniform jacket
Timeline
Sainsbury's to cut 2,000 jobs across UK, J Sainsbury
Sainsbury's looks to axe 1,500 jobs under new £1bn cost-saving strategy - Retail Gazette