Backcountry, the leading, premium specialty retailer of outdoor gear and apparel, has entered into a definitive agreement to sell its European subsidiary, Bergfreunde, to Decathlon, a global sporting goods retailer based in France.
Boardsportsource issue 115 Jan/Feb 2023 by Source Magazine - Issuu
Backcountry.com acquires leading European outdoor gear e-commerce
Backcountry announces sale of European subsidiary, Bergfreunde - Utah Business
Boardsportsource issue 115 Jan/Feb 2023 by Source Magazine - Issuu
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