Wonsupona | Branding Agency, Naming & Strategic Storytelling | seneca
Wonsupona is a strategic brand storytelling consultancy that crafts brilliant messages, names and strategies that spark resonance and delight.
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3 TIPS ON WRITING TIMELESS CONTENT

Photo by Anna Anikina

Photo by Anna Anikina

Many things can be said about two of my favorite books, Napoleon Hill’s Think and Grow Rich and Lucius Annaeus Seneca’s Letters to a Stoic. Both have transformed the lives of millions, both have cult followings, and most pertinent to this post, both books are timeless. Letters to a Stoic was written well over 2,000 years ago yet the content still applies today, relevant as ever. It got me thinking: in a world where trends change every few hours, what are the qualities that make brand content timeless?