Wonsupona | Branding Agency, Naming & Strategic Storytelling | Blog | Wonsupona | Branding Agency, Naming & Strategic Storytelling
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storytelling, branding, naming ideas, name generation, molly davis lind, blog, wonsupona
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3 TIPS ON WRITING TIMELESS CONTENT

Photo by Anna Anikina

Photo by Anna Anikina

Many things can be said about two of my favorite books, Napoleon Hill’s Think and Grow Rich and Lucius Annaeus Seneca’s Letters to a Stoic. Both have transformed the lives of millions, both have cult followings, and most pertinent to this post, both books are timeless. Letters to a Stoic was written well over 2,000 years ago yet the content still applies today, relevant as ever. It got me thinking: in a world where trends change every few hours, what are the qualities that make brand content timeless?

The Value of Values: Branding and Living On Purpose

Photo by Joshua Earle

Photo by Joshua Earle

Values tell an important story of who you are and what you care about. If values are not kept at the center of decision-making in terms of how you spend your time, talents, and energy – you’ll know it. Life will quickly become out of balance and you will be left struggling to understand your path forward.

 

The same goes for brands.